AI Overviews have nearly doubled across five commercial search modifiers
AI Overviews now appear on 88% of the commercial keywords we tracked, up from 46%. See how coverage changed for reviews, pricing, comparisons, and more.
Nikola is a Data Analyst with 10 years of experience, working at the intersection of marketing analytics, attribution, experimentation, and AI-driven research. He translates complex datasets into practical guidance on what’s changing, what’s noise, and what to do next. Outside of work, he‘s either walking his dog or playing a board game or debating game theory ... over a board game.
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AI search & manufacturing SEO: What the data shows [Study]
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